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Generative AI (GenAI) has the potential to disrupt this cost–benefit balance: | Generative AI (GenAI) has the potential to disrupt this cost–benefit balance: | ||
* | * An automated large-scale production of new content based on existing assets may conflict with the company’s interests. | ||
Considering the '''artists and technicians''' involved in creating the original work, mass-produced fan content generated at little or no cost could threaten established creative professions. | Considering the '''artists and technicians''' involved in creating the original work, mass-produced fan content generated at little or no cost could threaten established creative professions. | ||
* An overabundance of derivative content may '''dilute attention''' and reduce consumer motivation to engage with official products. | * An overabundance of derivative content may '''dilute attention''' and reduce consumer motivation to engage with official products. | ||
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